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Showing posts from March, 2019

22A – Elevator Pitch No. 3

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I only received one comment of feedback on the last elevator speech but it was very helpful. They pointed out that I am a victim of the "uhs" and "ums" and I think we all are at some point in our lives. I took this pretty seriously given it was our last one and really wanted to fix that. So for my final pitch I focused on being confident. I did not want to stumble over my words or use fillers like uh and um. I wanted to be as confident as possible so I dressed up to get into the real pith mindset. I spoke with an "umph" and made sure to be as clear and cool as I could. I even worked on my posture. In the last couple of videos I worked on being relational but this time I worked on my appearance. I had my shoulders back and projected my pitch to the consumers with force that could only be met with respect, even if the consumer did not need m product I wanted them to at least think that they needed a partner like me.

21A – Reading Reflection No. 2

How to Fail at Almost Everything and Still Win Big: By Scott Adams 1) What was the general theme or argument of the book? This book, by the title, is pretty general. It reflects the themes of perseverance, and trials as a way to refine and learn. I think that he really is set on the idea that passions (like in his chapter passion is bullshit) is not really the drive or at least the thing we need to drive off of. He wants to keep things realistic and is focused on efficiency. 2) How did the book, in your opinion, connect with and enhance what you are learning in ENT 3003? The book connected with the ideas in class of efficiency and really enhanced the topic of self help for me. He gave awesome pointers on how to be successful by starting at the core which is you. It seems selfish but he shows that for our businesses to ever help anyone we have to be helped first whether that is through social capital or physical health. 3) If you had to design an exercise for this class, ba...

19A – Idea Napkin No. 2

You:  My name is Mitchell Shedd, a second year student at the University of Florida. I have the wit of John Mulaney partnered with a business mindset. But what does that mean? It means I can see the things that others would otherwise right off. I also have a drive to see others thrive in a capitalist market. I want to see the capitalist american business man or woman thrive and truly flew the muscle of the free market economy. This is why I have developed SecureU, to protect the businesses that run the markets that we so regularly take advantage of. I have tried other business ideas and read many articles and from that I have concluded that we need to protect our money from the inside out. What are you offering customers:  SecureU is going to protect your money from the inside out, but how? We are going to actively monitor your finances through a software that you'll download on all company products. This software will allow SecureU to track where your money travels from the...

17A – Elevator Pitch No. 2

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I did not receive a lot of feed back that was constructive other than "great job". However after looking over my last clip I found some critiques of my own. I think in my last one I was not as personal as I could be. After the last couple of assignments I found that the way to really engage an audience of consumers is by being as relational as possible. If you can get into the mind and heart of a person you can really sell them on your product. You have to show them that you are there for them because you really want to see them prosper. So when I went to go do this elevator pitch I set out to connect with the consumers. I really wanted to focus on the similarities that my company and a buyers company has. I wanted to show that I also want stability, and that I have also felt the growing pains of company and that why I can help them the best out of all of the other contenders. I also wanted to be more animated. I wanted to try and move a little more while maintaining a p...

18A – Create a Customer Avatar

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This is David, he is 26 and has just started a new coffee shop in downtown Clearwater Florida. He really enjoys coffee and how its farmed, gown, and brewed. He partakes in micro brewery tasting along with listening to local bands at small venues in the area. He drives a yellow 2006 Subaru Outback which is perfect for his love of surf trips and wood working. He watches psych, game of throne, and DBZ. He is currently dating but not really looking to get married right now. He does not read much, but he does like to read books that help him mentor other Christians. He does not pay too much attention to politics, but tends to have conservative governmental ideas, along with more liberal environmental ideas. He does not pay too much attention to the news but does keep up to date on memes and other pop culture references so that he is in the loop with his friends and the college students he mentors. He bought his coffee shop in 2018 through some past investments that had paid off, and is cu...

15A – Figuring Out Buyer Behavior No. 2

In my segment of general business owners, I found that when selecting a product that secures their finances they seem to pick one with the highest quality. This makes sense because their money is the most important thing to the sustainability of their company. All of the business owners that I spoke with had also made clear that in a perfect world, they would be able to get the best quality for the lowest buck. This does not mean they pick the best quality of the lower priced options, but the lowest price of the best quality, which still ends up being pretty expensive. It would be ideal for them to have a product available that is the best price and best quality (obviously). Another big factor was how the security company would go about secure their finances. They tended to like the company that offered the clearest line of communication and accessibility. The buyers in this segment buy online or through a contracted partner, not "in-store", they are not trying to buy Norton,...